ArtAct: Design of Wine Lables

According to the bard All that glitters is not gold; However, when a winemaster chooses a tasteful label for his bottle I think there must be some gold somewhere. Behind the design of each label there nearly always lies a story. Wine bottle labeling constitutes an important division of graphic design, and visual communication. It involves some degree of sophistication in the message it purveys. Here are some of my favorite designs:

Swanson Vineyard in the Napa a label with a message.

The wine labels, devised by designer Rob Schellenberg, are based on the longitudes of Italy and it's famous wine regions. Depending on the degrees north, the wine region was associated with a numerical logo and topographic map.

Insular Winehouses of Tenerife (Spain)

2011 Fiano di Avellino, Feudi di San Gregorio, Italy

Cantunera, by leonardo recalcati, Italy


The Peoples Wine, New Zealand

Insular Winehouses of Tenerife (Spain)

Eight Arms Cellars

SWOON wine label by Amanda Mocci.

An elegant design for Merlot from Oakville vineyards owned or controlled by Swanson.

Inspired by the nostalgic surrealism of Magritte, Nomeolvides aims at creating a sense of solitude. The text of the counter says, "Sometimes love is so ephemeral and eternal remembrance we want to retain it, do it for a moment forever .."..

Pertutti by bibiana tenebra

From Grandpa to Grandson

The Gut Oggau Portrait Wines labels were designed by Jung von Matt to give each Oggau wine it’s own unique signature. I like its raw simplicity.

Striking Typography Design for magnificient wines

Holiday Wine, Designed by Duffy Partners of Minneapolis

Boxhead bottle, by Mash.

Wine labels based on circus characters, by Public Creative.

Karadag wine label by Nadie Parshina.

Winery Arts by Moruba, a Spanish design company.

Sonoma Vinyards' labels, by SF-based agency Voicebox

Shefa Young Wine (Israel), designed by Nine99Design

Full line-up from Magpie Estate Winery (Australia), design by M/A/S/H

Élu and Virtú from St. Supéry Vineyards Winery (Napa Valley)

Block Shiraz by Branson Coach House (Australia)

Francis Ford Coppola met Dean Tavoularis, film production designer, during the shooting of The Godfather. Tavoularis’ artwork is now gracing the labels of Francis Coppola Reserve wines.